Category Archives: design_post


Wine Quatro

Central in this style stands a graphic of a tile mosaic which is supposed to resemble and hint at typical mediterranean shapes. As a final result I aimed to achieve a bold display as well as a strong connection yet a certain variation between the bottles. Besides the distinct #white space I also designed each of the label to be slightly #asymmetric in their proportions. Each label will be therefore slightly different and be laser cut.


Front and back labels are designed in asymmetrical fashion and use colours of the wine itself with white accentuations. The variations between each label are subtle and therefore reinforce the whole idea of product family.Wine Bottle Mockup_backside

In December 2014, this series of four wines was originally designed to be all in cool grey shades with just a little colour accentuation but the client was requesting a more colourful design. Below some of my initial designs.GozoCottage_Wine_LabelsPossible solution for print advertisements, such as tent cards or posters – conceptual work.both_ads

The client is Gozo Cottage.


Artisanal packaging design

I always feel #lucky to create my designs around yummy things! And to be able to adorn them with #illustrations. That way I am a very #durable designer because I can create or recreate almost any illustration style required – no image agency or fees needed.
For the brand “Maypole” I was asked to design labels for bottles and jars in October 2014. The products are very artisanal and produced and traded mostly for gift hampers. So my starting point were illustrations which go nicely with the product.

Patterns in illustrator

Here is a gif of how the different steps, first sketching and colouring than tracing and colouring again in Illustrator. The result are a very dynamic and original illustrations.

Liquids to design were one lemon-flavoured liqueur and one olive oil, further on I designed jar labels and sealers for in total 6 sweet and savory spreads.   mockup_MaypoleJar_Tags_MarmaladeJar_Tags_savoury


Travel app

Not to use free icon sets is sometimes a waste of time but to create special icon sets for special businesses is a must! The style junkies launched their #app and I designed customized icons with a twist, showing “Home” as a suitcase and “About” being a miniature portrait of the company owner, who is a sparkling and fun young travel expert.13599531103_2cab9c068c_c

Screens from iOS development. SJ_mockup


Voyeuristic logo design

To flaunt sth.; to show off sth., to collect objects related to #personal lifetime #memories – this is what the dutch collective of cultural researchers and curators of Pronkzucht are creating space and attention for.
The logo design brief required to show a multitude of of objects like a blackbird, flowers, a pedestal, classic and yet personal items referring to history and past.


This project is a collaboration with my friend and graphic designer Johanna Bayerlein, who sketched out the idea of creating an initial “P” which becomes a furniture-like cabinet stuffed with memories. Raising #curiosity and serving also the voyeuristic aspect of watching other peoples very personal items. Close up on details of the Pronkzucht Logo and single elements.

14354381898_068d4bb413_hPrintThe artwork is applied to a stamp:


Objects and exhibitions of Pronkzucht on tumblr



Ogygia, divine food from garden island

#Logo design and #packaging for Gozitan (maltese) premium food brand. Design of a whole range of products. Available in online store to be found here. Beautiful hampers for Christmas 2014/2015.

Screen shot 2014-11-21 at 10.13.15

Ogygia Hamper on food site Abrahams, Malta. 

The floral logo design and distinctive pattern are the two main design elements.

Ogygia_logoCirclesDesigning #product range: Liqueur labels, marmalade labels, paté labels, olive oil label and tag, pasta and herb labels all within the concept of the pattern and the black logo on white.bottles214297067965_968c382949_o14350511533_630118c69a_o 14149522800_b29e0cb1fa_b14171925140_3806b3d928_c

Illustrator Artboardsbottles_lables14307176366_45e0d02fb7_b 14172013867_ce622688a9_cpasta


Vector works!

All-over prints for fashion, vector work.Allover Print Designsfeets

All Over Print "Tropical"


Trade – the film

IFAN the Independent Film Artists Network asked me to #design the title for the film “Trade” a film about human trafficking and illegal organ transplant. Role was art direction, design and concept. The movie takes place in a sinister and cruel sphere where high pitched emotions such as fear are to be observed from close by. I created their title, the brochure, the mock up for their teaser website and #social media assets on facebook next to promotion material.

Leaflet_printer_file Trade_businesscards_3fold_inside Trade_businesscards_3fold_bigboxLeaflet_printer_file3 Leaflet_printer_file2

Synopsis of movie

Website displays teaser


Chapatti and Basmati

#illustrated children´s #book - not strictly for cat lovers!
When I got back home from my 4 months stay in North India at the animal shelter of the city of Agra I was full of emotions and loaded with fresh ideas. India had presented to me a totally different world – a world of beauty, tough life and deep spirituality.
The subject of the story are two stray cats who make their way from the gutter to the glory. The bottomline of the book is to create awareness for street animals and to inspire children on how to help and save animals in need. The story is told in an authentic indian voice and combined with full spread tasty and spicy illustrations – just the type of visual impact you would want to expect from a story at the heart of India!Chapati_Basmati_illu3 Chapatti_Basmati_illu2 chapatti_Basmati_illu1

chap2 chap_1

Illustrated Children Book "Chapatti and Basmati"



Le Coq Sportif

#advertisement I designed for the french brand “Le Coq Sportif” inspired by cycling 2011. It was further on used as a clothing label for Le Coq´s cycling gear.Le_coq_en_fiets